This is one of those items you just don’t think about until it creeps up on you after the launch. Then you realize…you have no idea what to do! A. asks, What should I do with my sales page after my launch is over? This may seem simple, but the first thing you should do...
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March 28, 2013 Leave a Comment
Ask EL: What should I do with my sales page once the launch is over?
March 7, 2013 Leave a Comment
Ask EL: How much lead time should I set aside for my launch?
Stephen asks, “How much time should I set out for building a launch? I’ve got a seed for a product. The core content can be written in two weeks. But I’ve got no clue how much lead time I’ll need to create a strong launch.” First, let’s talk about all of the things I look...
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May 21, 2012 Leave a Comment
Ask Ethical Launch: How Do I Even Begin Writing My Sales Page?
I have a new product coming out very soon and need to write my sales page. Problem is, I have no idea where to start. Can you give me some tips on how to begin the process of writing my sales page? Absolutely! First, some tips on when to write your sales page during the...
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May 7, 2012 1 Comment
April 16, 2012 6 Comments
When Do I Need a Landing Page, Sales Page, or Regular Page?
In this edition of Ask EL, we have a question on sales pages. How do I know when I need a sales page, regular page, or a landing page? In the past, I have had my coaching services on a regular WordPress page (with a navigation bar, side bar, and footers). I’m creating a new...
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March 13, 2012 Leave a Comment
Ask EL: How to Know What Your Audience REALLY Wants
In this edition of “Ask Ethical Launch,” we have a question about figuring out what to create for your audience. The question is: Which product should I launch for my audience, and how in the holy heck do I figure that out? I have a billion ideas, but I don’t know if my clients would...
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January 12, 2012 Leave a Comment
3 Questions to Ask Yourself Before You Think About Launching a Product
Note: this is a continuation of the latest ‘Ask Ethical Launch’ post.. a life coach who is just starting her practice asked if she should create and launch a product. So how do you know when you are ready to create and launch products? Honestly, the short answer here is that it depends. If your...
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January 10, 2012 Leave a Comment
Just Started My Coaching Business, Can I Launch a Product Now?
From the Ethical Launch vault: Dear Stacy, I have just started my coaching business and have a really small list. When I say really small, I mean….. REALLY small. Like 20 people, 5 or more of which may be my Mom, cat, and next-door-neighbor Fred (he did say he was interested in life coaching once….)....
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